SNN News

Women’s basketball now included in “March Madness” branding

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MINNEAPOLIS (SNN-TV) – The Women’s Basketball Championship Tournament will be part of March Madness branding starting in 2022.

The NCAA made the announcement Wednesday.

College basketball fans have been watching March Madness for many years, but the branding for the annual event never included the women’s games.

Officials say being part of March Madness will help raise more awareness and marketing for women’s basketball.

The Women’s Final Four is scheduled for April 1st-3rd in Minneapolis.

The Men’s National Championship Game is April 4th in New Orleans.