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Steph Curry, Under Armour nearing $1B deal

STEPH UA

SAN FRANCISCO, CA (SNN-TV) – NBA Champion Steph Curry is reportedly set to sign a deal with Under Armour worth more than a $1B.

Rolling Stone reports the deal is a lifetime contract with the company. Curry’s current deal with Under Armour is said to be worth $20M a year. However, that contract ends in 2024.

In 2020, Curry and Under Armour launched an offshoot apparel division, “Curry Brand,’ to compete with Nike and its Jordan brand. Curry’s line included shoes and clothes for basketball, as well as other sports such as golf.